Why most people will never be great at authority sites

By studying the needs and buying behavior of your customers, you get better at providing content that fits their most common search terms.The information you give the search engine is known as a search query. Organizations have spent millions of dollars selecting, meshing, and promoting brand names and logos …

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What can you do about cloaking right now?

Links at the top of a page carry more weight than those further down. Your global navigation also distributes your SEO "link juice," the power that the search engine's assign your website, across the various pages of your website. Basically, there are three main types of keywords: generic, broad match …

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This year will be the year of rankings

One of the most time-consuming parts about link-building is actually finding places that will give you links. There is a strategy behind writing solid SEO content, and it is more than just keyword research and fill in the blanks. Which role should the search practitioner play? The best discoveries I've …

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Appear in the first line of the results by paying attention to duplication

The fourth pathway, social spider-webbing, takes place when consumersshare content or information across multiple devices. Figure out what your competitors are doing. Monitor their SERPs over the next several days, weeks, and months. Advances in information andcommunication technologieshave created global competitionfor goods and services. If you're trying to build backlinks …

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Follow the best practices outlined herein for SEO

A visual ad places the greatest emphasis on a picture or the optical element of the presentation. Let's not forget the speed of your site, not just because we all browse the web a lot more on our mobile devices, over not-so-broadband networks, but also because a fast site makes …

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Natural language processing using javascript

Index design incorporates interdisciplinary concepts from linguistics, cognitive psychology, mathematics, informatics, physics and computer science. Keep in mind that you don't have to create only evergreen content for your blog. Twenty years ago, the World Wide Web as we know it today didn't exist. Ten years ago, only early technology …

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Finalize Your Keyword List

It's a simple but necessary fix that can have a large impact on search rankings. Large images slow down your site, so you need to make image file sizes as small as possible. Meta tags are pieces of HTML code that can be added to the section of your web …

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What search terms are your customers using?

Page descriptions are displayed in search results and when pages are shared on social media so good descriptions can help improve click-through rates. Don't use any shady tactics that will get you into hot water like sneaky redirects, content cloaking, and so on. Add more information to make it more …

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Define your goals with regards to site submissions

Too few exposures means the advertiser might fail to attain its intended objectives. Short titles are likely lacking in enough information for both users and search engines. By placing ads on search engines and using search engine optimization, firms make direct response offers directly to individuals and businesses in the …

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Reverse DNS Crawler Authentication

When evaluating your list of keyword opportunities, think about whether a person searching that phrase is hoping to learn something, find a solution to a problem, or make a purchase. Defined in its most simple form, on-page optimization is what you do on your website to help or hurt your …

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Guide mobile users accurately - don't just rely on SEM

Since your content is evergreen, you will get more visitors to your site. You can consider this strategy as an important extension of the overall linkbuilding strategy. Ask other sites who link to your major competitors to link to you as well. You can find who these are through a …

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Getting to grips with sitemaps as part of your SEO tactics

Be consistent with colors. You can see who registered a website, where they're hosting it, and how many site managers they have. Website with streamlined URL structures often tends to rank higher than those with a messy structure and confusing organization of content. Extensions are usually linked to what backend …

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Understanding widgets in relation to your marketing strategy

Organic SEO still plays a key role in Google rankings for both local keywords and national terms. These include remote reboots, redundant power and network availability, and phone support, among other features. Paid link-building is considered black hat SEO and is likely to incur a penalty. How can companies successfully …

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Tell me more about dynamic pages

An authority on a topic can speak at length about it. By using on page content, you'll be spreading out your SEO across all your products and services, meaning you can be more specific in your title tags. You can tailor the title tag specific to your product/service, meaning …

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The hidden agenda behind URLs

This is the origin of SEO's spammy reputation. Bad-actors manipulated off-site signals by fabricating inbound links with things like link farms-clearly not living, breathing humans giving a vote of confidence that the content is indeed about what you claim it to be. However, building links is an integral part of …

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Boost site speed and utilise quality

It’s quite obvious that you have to add share buttons to your blog posts. Websites without social buttons feel like they are still living in the pre-social media era. But just adding random share buttons or embedding all the possible options may not the best idea. Cloaking refers to …

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Losing Focus on 301 redirects

When you maintain a blog or a regularly updated website, is there an optimal amount of time you should wait before updating your articles, or should you post them all at once? A site’s age has an influence on that site’s ranking. A site that has been around …

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Content is King (for now)

Give your website another run-through with Googlebot as your user agent and see if your website displays content other than the content shown as a default user agent. You want your company’s name to be one of the first results that they see. Your online presence goes way beyond …

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What everyone ought to know about 301 redirects

A page’s title tag is the clickable text that appears in search results. Though easily overlooked, it’s one of the most important factors in on-page SEO and capturing your visitors’ attention — describing in just a few words what a page or document is about. Depending on your CMS …

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Hidden facts about keyword density

In the eyes of Google, you’ll earn a higher authority by having a better-functioning site, such as one that’s optimized for mobile devices, loads quickly, and has an optimized internal navigation structure. Very often, a quick reaction can mean the difference between success and failure. On the Internet …

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The truth about sitemaps

There was a time when SEO worked because a lot of big companies didn’t understand how important it really was. That opened up a lot of opportunities for smaller companies to make quick advances up the rankings. Keywords are an essential part for SEO, and are the things which …

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Take care when dealing with keyword research

Another key strategy is to supplement content with properly optimized HTML text. Although long-tail keywords will generally receive fewer searches than their shorter, simpler alternatives, they are much easier to rank for and are likely to attract a higher percentage of relevant searchers. SEO results are only keenly felt long-term …

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Expand your html as necessary

Expect increased conversions, particularly those from visitors who arrived via organic search. Any pages with duplicate content or title tags have the potential of competing with each other in the SERPs. Search engines do not look favorably upon websites that contain a lot of broken links and thus give them …

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Unlocking the mystery of web 2.0

Directory Submission is important to Search Engine Optimization, especially for younger websites that don’t have links built all over the Internet already. It is an easy and free part of the Search Engine Optimization process which many novice webmasters ignore. If you want your website to succeed, don’t …

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Write a 1000+ words article about conversion rates

Google found that over 50% of all searches are emanating from mobile phones. This means that you cannot ignore making your site mobile friendly. If you want to rank in Google you have to make sure that you’re using the right keywords for every page. One of the biggest …

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Tactics around link building

The rise of voice search has brought some fascinating changes to search engine optimisation. This variation in search development has many marketers questioning about the way forward for WEB optimisation. Corporate companies and enterprises started hiring SEO Company and SEO specialist in the mid-1990s. Google Analytics is an intuitive and …

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Make inbound links a priority

Set up paid search campaigns that target the terms and intent that your target audience uses to find information related to your business and offerings. The authority of the website or webpage linking to your site is also key. A few high authority links are far more valuable then many …

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SEO for websites can be very complicated

Keyword research is one of the most crucial steps in the SEO process. It tells you about the specific words and phrases people are using on search engines. It’s essential to your overall link-building strategy to optimize your keywords, or research, analyze, and select the best keywords to drive …

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Write a keyword-rich introduction about nofollow links

After all, if the answer to a question can be supplied directly in Google, why would the user then click through to another website for the same information? If your site is new and is in a competitive niche with high DR scores, then your initial plan should be to …

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Thinking about webmaster tools makes everything OK

When you start reading all about SEO, and all the different opinions out there about it, you might begin to sweat and feel little uncertain. It’s hard to tell exactly how much your company should invest in this line of marketing. You’d like to have a full-blow SEO …

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Maybe social media will be a thing of the past

This release prevented poor-quality websites and/or pages from ranking higher than high-quality websites. If the same content appears multiple times on your website, search engines must pick the best version of the content for the search results. That can go wrong. It is better to remove duplicate content from …

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