Online marketing changes quickly when it comes to keyword research

Integration is a two-way street. If your website is not mobile friendly (responsive, optimized to be viewed on various mobile screen sizes), Google will rank your website lower on the search rankings. Well, ours is an imperfect world, and, as you might have heard, some self-proclaimed SEO “experts” scheme to …

more ...


Think like a human not a robot when it comes to keyword density

The proliferation of smartphones and tablets mean more and more consumers will be viewing your website on the much smaller screen of a mobile device. For a good user experience, make sure your website is mobile responsive, rendering correctly on a desktop, laptop, tablet and smartphone. Too many times websites …

more ...

Track Desktop and Mobile Analytics and Metrics Separately

In this digital era where everyone is moving towards digital marketing and its new evolving techniques, it is of great importance to keep you above of all competitors. It’s possible to rank number one for many keywords that have no real ROI. Instead, you should focus on metrics that …

more ...

Emphasizing fast results by using page impressions

If you make sure people want to visit your site, have great calls-to-action and prepare for mobile, you’re already on your way to a well-optimized website, the holistic way! "The more, the better" saying doesn’t go for links. At least not as long as "more" means links you …

more ...

Embed Video Content Into Text-Based Blog Posts

Although people still refer to PageRank as a major factor in ranking well in search engines, this reference is now simply shorthand for the hundreds of signals that search engines use to compile a list of the most relevant results possible for a query. Canonical Tags are intended to prevent …

more ...


Start simple, but don't forget white hat SEO

SEO is the practice of providing your clients with information about your services digitally. Though search engine rankings keep on changing from time to time (it’s normal), make sure that you have built your site in the right way and regularly posting quality content to drive a steady stream …

more ...


You need to understand what your competitors are doing

In return, search engines reward helpful websites with better search rankings. Backlinks are hyperlinks that point back to your website. So, accordingly Seo technique should also be changed otherwise Seo will dead. There are some techniques that you can employ, right now, to really start your SEO campaign off on …

more ...

Invest in bread crumbs

When a website wants a piece of content to be representative of a “thing” – like a profile page, an event page, or a job posting – its code needs to be marked up properly. It’s not enough to just know your keywords. You must use them in the right way …

more ...

Maybe landing pages will be a thing of the past

An SEO writer must take the time to understand who your audience is, what is important to them, and what content would be useful and meaningful to them. You can de-index any types of content that have less than 100 words. This might be the #1 suggestion for most businesses …

more ...

Reasons why you cannot fully understand CTR

The majority of web traffic is driven by the major search engines like Google, Yahoo! or Bing. Although social media and other types of traffic can route users to your website, the bulk of website traffic is driven by search engines. This statement is true regardless of your website’s …

more ...


Reasons that marketers love RSS feeds

On page optimization is very essential to gain visibility in the search results as without optimizing your on page factors, you won’t be found in the Search Engines. Google has stated that meta descriptions are NOT a ranking signal. But, the quality of the description will influence click-through rate …

more ...

Make a good use of plugins

Linking out to well-respected authority sites will not only increase the relevancy of your content and time readers spend on your site, but it is also believed to send trust signals to Google and improve SEO ranking. The new key to off-page SEO? You need to create content that other …

more ...

The hidden agenda behind analysis

Authority is measured by the quantity and quality of inbound links to your site, as well as its technical performance and structure. Google places importance on the amount your content is shared socially, they see this as a sign that you site has quality content. By sharing it on their …

more ...

Write a 1000+ words article about html

As SEOs we always want to understand the impact of site changes. Yet analyzing the data is challenging, especially in an enterprise environment with frequent site pushes and page updates. One of the biggest challenges is tracking when the change happened, what exactly was the change and what other changes …

more ...



Search engine health checks should look at cloaking

Target 500 to 1,000 words per post without sounding spammy or repetitive. Trust me — 500 words is not difficult when you know your business inside and out. I am already at 1,500 words for this post (unless my editor breaks out a Ginsu knife). Also, publish frequently. Try …

more ...

So, how to start?

Your title tag needs to be written for humans – as in it needs to make logical sense, rather than a keyword stuffed mess. The title tag will appear in a variety of places, from SERPs, to a social share, to the browser tab, so make sure it’s relevant and …

more ...


Things about javascript you have to experience yourself

Building a strong site architecture and providing clear navigation will help search engines index your site quickly and easily. This will also, more importantly, provide visitors with a good experience of using your site and encourage repeat visits. It’s worth considering that Google is also increasingly paying attention to …

more ...

Understanding content in relation to your marketing strategy

Social networks are an important source of traffic. Good content significantly raises the probability of the posts being frequently shared organically on social networks which helps you expand your reach. At the same time, you can also generate additional traffic through social channels. Social interactions are also registered by Google …

more ...


Don’t forget gateway sites

In the race to get as many high quality backlinks as possible, many marketers and webmasters forget about Wikipedia. It’s definitely one of the most overlooked opportunities when it comes to building a strong backlink profile for your site. Aside from on-site optimization and content marketing, the most important …

more ...

The death of bounce rates

Top Search engine positioning is the Holy Grail of all search engine optimisation professionals and enthusiasts alike My suggestion would be not to shoot press releases in all directions for the sole purpose of building links. Be very genuine of the purpose of writing your press release. So, accordingly Seo …

more ...

Make a good use of duplication

The only way to reliably build links is to create amazing content, but the standard for 'amazing content' gets higher and higher every year. For a preview of how the Search Engines are currently indexing your website, go to Google and in the search box type site:www.yourwebaddress.com …

more ...

The death of html

The algorithms used by search engines can be rather complex and include a number of different factors. Within a few years, everything changed. If you are employing an SEO agency, then the chances are you aren't happy with how your eCommerce business is performing. Most business orders rely on SEO …

more ...


Learn from these mistakes before you learn about bounce rates

When your website has evergreen content that’s well-optimized for search engines, it ranks higher in search results. People who are able to create engagement with potential customers have higher chances of converting them into buyers. Same Rule applies to SEO, engage with your target audience in a conversation, search …

more ...

My thoughts on citations

First, stop assuming SEO is dead because the rules changed. The best thing is that even search engines also considered social media signals in their rankings. Website crawl-ability and making a website searchable goes beyond making sure Google can “crawl” the website. Understanding how a website’s users (including Google …

more ...




This year will be the year of gateway sites

The title of a post is important for many reasons. Well-structured titles will help search engines understand what the page is about. When you use underscores to separate words in a URL name, Google will read it as one single word. When a search engine spider crawls your website it …

more ...

Can a techie truly understand analytics

When it comes to long-term advertising through social media, you need to ensure that you set goals, work on your analytics, and always understand your strengths and weaknesses. Website Optimization is about more than just making a page easier for users to browse through and navigate. There are also several …

more ...