I cover this subject in article 14. Optimizing performance, however, is a continuous process. Your site will never be fast enough because there's always more to improve. If your in-laws love Thai food, you might also give more weighting to the votes of people who also regularly eat Thai food, because that would also make their vote more valuable. And weak foundations collapse structures.

Short Story: The truth about canonical URLs

Submitting a sitemap helps Google understand the structure of your blog, and it also helps Google crawl all your pages. TV ads, radio, print and even social media). cause a few issues. Titles like Ten Shocking Things You Never Knew About Cats often turn out to be nothing more than a collection of general facts.

People still ask me about social media and its importance today

For instance, if I had a business in Philadelphia, I'd be checking into sites such as these: If you need to exceed either limit, you must create multiple sitemap files and a sitemap index file that refers to the individual sitemap files. Some will, no doubt, but many more will use a more local area as the location modifier instead. Anchor text can affect how Google weighs up links to your site. If linking to your homepage and referring to your brand, anchor text should just say your website or brand name. Links to your homepage that are more descriptive "leading experts in local SEO" can be seen as manipulative, so you want to avoid this.

Is the use of temporary quality judged to be good practice?

Matching marketingobjectives with the key targetmarket is an important step. Systems are changing and so local SEO is more important than ever for local businesses. Does this article have an excessive amount of ads that distract from or interfere with the main content? We asked an SEO Specialist, Gaz Hall, for his thoughts on the matter: "Firstly, it's what displays if an image doesn't load for whatever reason."

Make page impressions the focal point of your marketing efforts

Company leaders remain aware of legal and ethical brand challenges. Whenever your URL changes, think of what you may have going on that's attached to those URLs. Using Structured Data Markup In Section 2.