Mobile is becoming more popular every year. Here comes the fun part. 47% of consumers expect a web page to load in 2 seconds or less. Breadcrumbs are typically located at the top of every page, just below the banner ads or navigational elements.

Meaty meta descriptions may affect your page impressions tactics

In this case, you'd benefit from creating a unique landing page to serve as your authoritative source page and link to all of your variations from there. Use Google's Mobile-Friendly and Page Speed tools to ensure your website converts the most mobile visitors possible, and make it easy to contact you from the top and bottom of every page. The average professional baseball hall-of-famer gets out roughly 70 percent of the times he walks to the plate over the course of his career. Although there's no exact answer to prevent a Google penalty, it is crucial to keep your keyword density at an appropriate level.

Offer quality content and services - customers don't care about local search

In this instance, pages can be created that demonstrate work conducted at that location. While longer blog posts and articles generally outperform shorter ones, longer paragraphs do not. Personally, I'm a fan of using factors like overall organic traffic and conversion rates to measure SEO campaign progress, but being able to definitively chart your rankings for a handful of target keywords also lends accuracy and thoroughness to your campaign. Or does the web visitor click on another internal webpage?Grammar and spelling errors send a clear message to Google that your site contains content that is of poor editorial quality.

Broken Links Are A Waste Of Link Power

There are other resources too such as SEMrush that can help you in this regard. Another quick and easy strategy for hunting down long tail keywords again starts by searching one of your regular short, generic keywords. At the end of the search results page should be a list of related searches. These again can be used as long tail keywords themselves or used as suggestions for finding others. The research phase is the first phase of the SEO process. According to Gaz Hall, a UK SEO Consultant : "Media service companies negotiate and purchase media packages (called media buys) for companies."

Link to internal pages on your site

Negative SEO is an array of actions that a competitor can do to lower your SERP ranking and eventually, cause you an inevitable financial loss. In the SEO terms, these actions are mostly off-page (building spammy links etc.) Call it correlation or causation whatever it is, E-A-T is somehow playing a role in Googles organic search results. Which means E-A-T must be a consideration in your SEO strategy. SEO is here to serve not only you - a website owner, blogger, entrepreneur but most of all a user who, at the same time, is your potential visitor, follower, happy customer and dedicated brand advocate. Another reason local SEO is going to blow up in 2016 is due to Google's recent decision to remove its location search tool.