At that point, company leaders consider what they wish to change, why, and how they intend to accomplish it. If deleting the duplicate content altogether isn't an option, you can use 301 redirects or selective robots.txt files to ensure that Google only crawls one instance of each page. I am the last one to tell a website owner that his job is to become the local SEO or usability expert. That would be unrealistic. Why should a constructor learn SEO? He should not. Once you create your blog, stick to the same domain for as long as you continue to publish. You could end up losing a lot of your organic traffic, your readers and all your search engine listings if you decide to move or change your domain and URLs.

Penalties seem to occur on sites that have no redeeming value

Most CMS platforms allow you to edit this easily for any page on your site. Stuffing keywords into your pages, blogs, and body content will come across as unnatural, and probably won't serve your users' needs with any degree of utility. Compared to head keywords, they offer fast-paced gains, but a lower long-term payoff (assuming you invest sufficiently in the basic keywords). I find this extremely unfortunate because SEO is a very viable marketing outlet that can bring your business more qualified leads and customers.

Does the Yahoo indexer really care about analytics

You won't skyrocket to a number-one position just by adding these pages, but they're a staple feature that every website needs to have. Make sure you avoid these common mistakes and adhere to other on-page SEO best practices to increase the likelihood that Google will serve up your pages to searchers. Are your topics original, interesting to your target audience, and searchable? Basically, Google wants to provide links to websites that have published helpful content that is useful, comprehensive, relevant, and accurate.

Focus on performance, user experience, and keyword stuffing

It isn't until a few months into a campaign that your momentum truly starts to build. Attaining effortless yet enthusiastic referrals is the key to scalable growth; email is the uncool minivan taking you there. In any case, once you've made a decision, your server won't need much ongoing technical maintenance (unless you're using one in-house). Gaz Hall, from SEO Hull, had the following to say: "What Is Low-Quality Content?"

Google ranking factors can be affected by webmaster tools

However, according to recent tests from search engine authority Moz, links with specific anchor text still carry a significant chunk of authority. Choosing the right SEO team also includes receiving regular updates in the form of tangible analytics reports. We're starting to see another paradigm shift in SEO, the last major one being the changeover from desktop user-agent to mobile user-agent. Furthermore, actual eCommerce competitors can steal content (even rewritten manufacturer descriptions), which can be a threat to a reputable eCommerce site's visibility and rankability in search engines.