Now, words are linked to concepts, which are increasingly important to determine relevance. Words that are normally written with uppercase letters should be written in lowercase and you should use hyphens over trying to separate words with capitals. But should that be your main focus right now? You have to be careful about what spam links are pointing to your site, especially if there are multiple things wrong with the website.

Unconventional knowledge about page rank that you won't find in books

The keywords tag is another way to educate search engines about your website. The primary goals of most SEO practitioners are to increase rank in the SERP and drive traffic, but they are not going far enough. Including a sitemap makes it easier for search engine spiders to find their way around your site when they're looking for something new to index. You don't merely want people to see your website. You want them to visit it, spend time on it and take the desired actions on it.

Optimizing Content Quickly and Ferociously without relying on redirect chains

Don't assume that articles are all there is to high-quality backlinking. Older competitors, too, might launch new strategies and new initiatives that make them more attracting to Google's ranking algorithm. But really, this is nothing new. While you may have your stock images perfectly optimized, it won't have the same impact or potential SEO benefits as an original, highquality image.

People still ask me about metrics and its importance today

These are sections of text that describe your pages (or specific pieces of content within those pages). Before writing a blog, it's important that you conduct a keyword search to rank high on Google. While developing your mobile site, you'll have three options: responsive design, dynamic serving and a separate site on a subdomain. Google prefers responsive design. This way, you have one site that adapts to the device it's used on. According to Gaz Hall, a UK SEO Consultant : "Furthermore, employ sufficient alignments, whitespace, and text padding for additional clarity and web page look and feel."

Create unique, accurate page titles with webmaster tools in mind

Mobile differs from other media in ways that result in both opportunities and challenges for marketers. Keep them current things change! To know whether you are running on the wrong side of Google, use PixelGroove's (the penalty checker on Google). Simply include your website URL on the tool and click check. One of the biggest components of your site that could be affecting speed are your images.