Who else wants to be successful with canonical URLs

Only the descriptive link text is shown on the internet page. Is this search too broad to be relevant? Therefore, the following paragraphs are designed to simplify the SEO concepts and help you better understand what SEO really is. Product descriptions are important to both a customer-centric design and to …

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Learning about local search

Include voice search optimization is your SEO strategy is going to be the new tactic for the year 2019. And not just for conversions. It's not always suitable for large, complex articles. Search engines won't see the link as a link to your site, or will give the link no …

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Enhancing your website's EMD to lift your revenue

The five major forms of cognitive strategies are generic messages, preemptive messages, unique selling propositions, hyperbole, and comparative advertisements. These days, Google is able to recognize and measure authority in different spaces without the need to consult links-for example, it can subjectively rank an individual's association with a given industry …

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Losing Focus on anchor text

There's another aspect to speeding up your site. If this happens to your site, your only recourse is to work on improving your website's SEO and attempt to make your website stronger and better. Wouldn't it be nice if your site was at the top of that list? Most Internet …

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Turn your inbound links into a high performing machine

Keyword difficulty is an important metric you need to keep an eye on while choosing a keyword for your blog articles. When submitting your proposals to various blogs, just make sure that you're personal and offering a unique proposal. Incidentally, you'll also become more appealing to your target demographics, possibly …

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Combine responsive design and local search for Supercharged SEO

Because of this, focusing your SEO efforts on long-tailed keywords will benefit you. It involves looking at your competitors' blogs and finding inspiration for topics of your own. Your content can never really rank or sell if it doesn't appeal to a particular audience/consumer. If the content has been …

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Things to avoid when dealing with bounce rates

In other words, a benchmark constitutes a baseline to be used in assessing future outcomes. Adding appropriate alt tags to the images on your website can help your website achieve better rankings in the search engines by associating keywords with images. SEO translations fall under this category, with the added …

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How we improved our domain authority in two days

Having this long-lasting content on your blog and in your archives is a boon to traffic, social sharing, and more. The analytics instrumentation becomes especially important when it comes to assessing performance. The best way to hedge your bets and guarantee a long-term return on your investment is to stay …

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At last - revealed: the secret to keyword density

Most small business sites perform poorly so a fast site can be a competitive advantage. Do you have one dedicated person? However, stuffing your meta tags with keywords can not only look unnatural to Google, but it can totally give away all your target keywords to any crafty competitor who …

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heading

The same rule applies to multiple sources; if your backlinks suddenly skyrocket with no explanation as to why, you could be seen as spamming and your link quality could suffer. The extent to which an information search will be undertaken is partially determined by the ability to search. A machine …

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Create content about domain authority

So what is a search engine supposed to do? Offsite references, reviews, and social links play a role in how your content performs on search engines. Inbound links to your site are still important, and so is a logical sitemap with internal linking among pages. While SEOs aren't generally user …

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Update your SEO campaigns on a regular basis

You need to come up with blog post ideas, and there are various sources of data that can help you come up with topics. Randomly guessing without leveraging these data sources will hinder your potential. So how can we figure out what people are searching for when they are on …

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How to reinvent white hat SEO without looking like an amateur

For instance, if you are trying to rank for broad keywords that turn up millions of results on Google, you will have a harder time competing with bigger, more authoritative sites that already have a wealth of popular content. Work with Google to provide your users with the most relevant …

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Never changing long tail search will eventually destroy you

Search engine are not humans but the software that crawls the web page content. Google uses automated bots, sometimes known as "crawlers" or "spiders" to continually search the web for new page entries, which it then logs in its central system. Many CMS systems come with built-in review functionality. Market …

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Don't miss out analytics from your detailed marketing checklist

If a site links to you using the 'nofollow' meta tag then their website's authority won't be passed to you. Some publishers automatically nofollow all external links, which is bad practice. Nofollow links should be reserved for sponsored or paid for links and content you don't necessarily trust but still …

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I urge you to think about bounce rates

More importantly, Boston set a tone for the series of updates to come from Google, known as the "Google dance." These Google dance updates were small yet significant monthly updates that changed any number of things in Google's core algorithm, from how authority is calculated to major index refreshes. Let …

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Take the stress out of quality

Cookies placed on the individual's computer track the data points as he moves from site to site. An increase in visitor traffic is always good news (unless your site is having performance problems). A growth hacking "hack" in practice would then look disreputable. That could mean through a Facebook friend …

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Useful tips from experts in local search

This is the maximum number of letters and spaces displayed as a Google title. Although Google Plus might be one of the less popular social networks out there, it's still part of the Google Suite of applications and does play a part in boosting your site's search visibility. You can …

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Move From m. to Responsive Design

You can think of your sitemap as a table of contents for your visitors. Here are five SEO practices we suggest to avoid. Link building takes time, energy, and money. As we have stated, Off-page SEO is not solely about link building.

Google ranking factors can be affected by landing …

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Top trends in local search to watch

Some link networks are made out of websites that have expired while others are created with hundreds of free-hosted blogs. Set up a few test websites and run some experiments on them. Rather than building any links directly on outside sources, you'll be calling upon your audience to do all …

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How to deal with hits

In business-to-business programs, social media generates leads to be followed up by members of sales staff, including field salespeople, telemarketers, or the email sales force. Segmenting your audience is a key part of any marketing or PR strategy and, make no mistake, search engine optimization is essentially a marketing and …

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Unheard ways to achieve success with inbound links

You don't have to start a blog or turn your business into a publishing company by posting content every day. Constructing a hreflang tag is as simple as looking up the code for your chosen language and filling in the tag. After the work to check the technical and on-page …

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Beginner's guide to keyword density

Pages per visit and time on site do exactly what their names suggest by showing on average how many pages each person visited and how long they were on the site. JavaScript, a type of code often used for the creation of buttons, navigation, tracking, and so on, is another …

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Consider blogs at the inception

A publisher with high journalistic standards and universal acclaim will benefit your clients' reputations more positively than a site that publishes any material that comes their way. Keyword Research and Implementation is important for making any piece of copy shine, especially in the eyes of search engines. The common misconception …

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Unlocking the mystery of site submissions

You want your business to show up on Google when people search for something, but what? The first step to SEO success is to decide which search terms (keywords) are the best fit for what you do and if anybody out there is using them now. The goal of SEO …

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The tightening up of social media

While the Meta keyword and Meta description tags aren't used as a ranking factor, Meta tags do still continue to have a use when it comes to SEO. The Meta keywords tag can be ignored but the Meta description tag should be used to help entice users to click on …

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Focus on performance, user experience, and offsite SEO

Read and understand heat maps, know your visitors/users and occasionally test your user interface. Do they use the keyword target? There's a difference between knowing your data and suffering from "analysis paralysis" (i.e., the obsession with data to the point it is ineffective to attain positive business results …

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Cracking the RSS feeds code

Is your content achieving its goals? By making it easy for the search engine to understand your post, you're more likely to find that it attributes more value to your writing. Long tail keywords might not have the popularity or perceived importance of regular keywords but they can be very …

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Turn your rankings into a high performing machine

If your link building agency can provide some of these services, consider providing them. SEO takes promotion. Backlinks are a huge part of ranking in Google and in order to attract backlinks (and even social shares) your content needs to be seen . Without shares, backlinks, authority, Google won't notice your …

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